Leadership For All

Eric Vickery and Alex Nottingham JD MBA discuss leadership insights for dentists and entrepreneurs, emphasizing emotional intelligence and team development.


About Eric Vickery

Eric holds a degree in business administration and brings a strong business and systems approach to his consulting. His initiation into the field of dentistry was in the area of office management. He managed dental practices for over ten years and has been consulting over 250 offices nationwide since 2001.

About Alex Nottingham JD MBA

Alex is the CEO and Founder of All-Star Dental Academy®. He is a former Tony Robbins top coach and consultant, having worked with companies upwards of $100 million. His passion is to help others create personal wealth and make a positive impact on the people around them. Alex received his Juris Doctor (JD) and Master of Business Administration (MBA) from Florida International University.

Episode Transcript

Transcript performed by A.I. Please excuse the typos.


This is Dental All-Stars, where we bring you the best in dentistry on marketing, management, and training. Welcome to Dental All-Stars. I’m Eric Vickery, president of coaching at All-Star Dental Academy, and I get to be the host today of Dental All-Stars podcast because I get to interview my friend and founder, CEO of All-Star Dental Academy, Alex Nottingham. So I’m honored today, Alex, that I get to be in the driver’s seat today interviewing you.



just be very clear. You’re the co-host, co-host here taking over the program. So just like a just like a deep personality style. It’s like well not all of the control. Not all of it. We’re not gonna take it all. But I liked that this was the idea. We were fighting about this in the green room. Who’s gonna go and we’re like we’re fighting or like let’s just go back to your idea. Like I’m always changing things up. All right. This is this podcast is gonna be



Leadership for all. That’s what we’re focused on. Leadership for all. So what does leadership look like? Why do we need it? Is it even something that I am? And really, I think the key phrase is all. Everybody is a leader. You lead your kids, you lead your patients, you lead your customer, you lead your spouse, and they lead you, and you also lead your team. And so, we had this leadership intensive a couple weeks ago at our



Practice Growth Summit in May in Fort Lauderdale. And we had, you know, what, 18 or 19 leaders in the room talking about what are the challenges of leadership and how do we manage this and how do we operate through this? And you were in that room with us working through all this and just, I don’t know, share some feedback of your perspective, maybe a shift in leadership. What did you pick up? There were some things you said to me afterwards. I was like, I need to get that.



on the podcast. So this is really why we’re here. Yeah, absolutely. So I can talk in multiple ways with this, what I got out of it personally, what I see it for the company. So we have a great company at All-Star, with all of our leaders here, Eric Vickery being one of our top leaders at All-Star. And it’s really quite miraculous what we’ve been able to do because we have each one of us, you, me, Shelly, Robin, Heather,



Each one of us could be the CEO, could run this company or competing company. Yeah, we come together, we put our egos aside and we say, we have a bigger vision that we’re looking to do and we work really well together. And you’ve been the champion of events, uh, for quite some time and you’re always adding another event. Like, we got to do this. And Heather’s like, Oh no. And, and I’m like, why is he doing? And I know you love it. And I’m like, okay, Eric. And part of it, I always say with the team,



If it makes Eric happy, we’ll do it anyway, because I know it will benefit people. But that’s just because we love you so much. But what was very interesting is taking this leadership intensive, which was really designed to be a retreat. And I said, let me see what Eric’s trying to do, right? Because so far, the events that we’ve created together have been very successful. And I’m like, another one? Let me see. So I wanted to see this leadership thing.



out for myself. This is all very true. This is all very true. All very true. Are you getting the insight of how we work at All-Star? That’s not as polished as you may see. Let’s see how this thing really turns out, Eric. I love it. Exactly. Yeah. So I come in there and I say, what is he talking about leadership? It’s like, that’s a little bit maybe beyond what our, you know, we’re training on phone skills on scheduling. We have the practice growth summit, which is we did phenomenal. That was an amazing event fraternity, the best in



when I say personal business growth, leadership is a big issue there. I just didn’t want to get too, so you see the back, I don’t get too narrow on that. Anyways, so we, I went to it and I was really impressed. I was like going through it and I’m like, well, first of all, the first impression is I know this already. I have an MBA, I have a JD. I work for Tony Robbins. I know a lot of this, but then I started to stop being such a contrarian for the moment. And I’m like, wait a second.



I need to hear this again, because I may know it. And many of you dentists, maybe you haven’t heard it, but maybe you have. But I’m like, once you started to make us apply what you were teaching and you were coaching us through the retreat, I’m like, I need this too, as CEO of All-Star. Everybody needs this. That’s why the whole point is leadership for everyone. And our philosophy at All-Star is just because our content should not be.



revolutionary. Some is for some people, but it’s about repeating it. Repetition is the mother of skill, hearing it again, role playing. So we’ll do even with the phone skills, we’ll do say, Oh, I know the great call process is easy. Then we do a call grade and they score very low because actually applying it is so different. And the and we’ll kind of unpack it a little bit like EQ and other insights that I have. And so just to kind of give the



I see what he’s doing. I see why this is important for me, which we’ll talk about, but for the dentists. And quite frankly, I was texting you earlier. I’m like, wait, Eric, could other anybody who’s not in dentistry benefit? Like we had my buddy, the chiropractor, he was there. I have physical therapist, doctor that wants that wants to come to this and others in business and entrepreneurs like anybody can benefit. So my point is this is that the other the other thing is this is the last point.



I see being CEO, right, you’re looking at the entire business, but I’m not there with every coaching client you’re with. And from a coaching division as president of coaching, you keep hearing and we keep seeing in our mastermind that the dentists are having trouble leading and they keep getting stuck on that. And there’s only so much time you can make on the mastermind time. There’s almost so much time you can make when it comes to coaching. That’s the call.



But with this is you just immersed yourself in leadership and leaders. And this was all what it was all about. It was, it was beautiful. And I see the need. Yes. And to, to, from the coaching perspective on this, here’s the frustration from a coach, it’s the same frustration for a dentist or leader trying to get their team member to get it done. The analogy we use is leading a horse to water, but you can’t make them drink it. We use that storyline and the whole thing. The same thing from a coach standpoint is.



You know, one hour a month, I get my coaching client the next hour, the next hour, and I’m going, where’s that vision? Where’s that vision? Now we’re three or four months in, they’re going, oh, this is time set aside to not only understand what you’re going to do, why you’re going to do it, but then give you the appropriate guidance to get it done right then and there. And that’s where the retreat comes into play. And so it’s the coaching is meant to follow the retreat, the accountability to delivering on what you created at the retreat when it comes to vision.



That’s just one example. So I want to go back to a couple of things you said, because I love that you honored All-Star in it and you’ve done a great job at nurturing this. And I think, you know, the people you’ve put at the, I guess the table is what we’ll call it, the head table and the leadership table is when you start putting really good, I put great leaders in that, those spots, they attract really good people. It’s true. That’s influence.



And people will stick with that. And that’s what leadership is. I’m a big John Maxwell fan certified coach with him. I love his stuff. And he just talks about leadership, his influence. And here’s what I would challenge those listening to this with. If you were to leave your practice and start something brand new, would they follow you? We’ve got an amazing dentist story in the last year. He celebrates one year anniversary with us this couple of weeks ago. And he was telling his story again about how.



He was in a practice, just man, he was losing good team members because of the culture in this location. And he realized, you know what, I got to go do my own thing. He went to his own thing and those people just slowly start coming back to him, coming back to him. That’s a sign of organic or natural leadership skills. You can develop those. Anybody can develop those. So when you look back at your experience at this, what did you want to work on and develop for yourself coming out of it? What stood out to you?



What stood out to me is emotional intelligence. We took the exam and I mean, I wasn’t surprised with some of what it showed, but then it was also starting to apply that in the session and throughout the week and just seeing that it just needs focus on. And I saw examples of my interaction with the team where I could have been a little bit more skillful in my choices because



I’m very D in the disc profile. We talk about that as well as leadership. I can come in like a freight train. There’s some benefits to having a D personality in a business. They drive a lot of businesses. We’ve been very successful, but there’s some collateral damage. With becoming more skillful through leadership, I can still obtain what I want without as much damage. Where people don’t feel like I remember one of our new coaches. So sweet.



you know, she’s really trying hard and, and I was really impressed with her. And so I wanted to challenge her more. And so I came in D, uh, at the wrong time, yeah, the bottom line. And so she was fine with it, but then she started to cry. I mean, she, she appreciated feedback, but it was an inappropriate time. And in the book that we’re training with, and what you teach is like part of EQ is knowing, okay, you want to get that done, learn the time to do it.



and then apply it. The other thing that was really interesting, we did an exercise at the intensive on how to give feedback, whereby you put in deposits before you make a withdrawal. With a D personality, it’s gonna be, I go right for the withdrawal, I go right to the point. But we have to start to, we have to consider the other person, how do they feel? And again, we’ve heard this, yes, treat, but we need to be reinforcing it, and we need to hear it different ways. Leadership, you’re gonna have to hear it.



the same thing in a different way multiple times and you made us role play it. And that helped to really refine it. And that’s why it’s so important to this year after year. So I think some of those stood out as being better with EQ with my team. Our integrator taught me, which is one of the things you teach in leadership about being a firefighter versus fire lighter. Where are you going to choose?



you know, in terms of leadership to make things better or make things worse. Yeah. So, so much in there. I’m taking notes while you’re talking. So disc personality style leads to, I always say disc is the gateway drug to emotional intelligence because a whole point of understanding our personality style is how we communicate. It’s a communication style so that when we communicate, we communicate more effectively through adapting who we currently are.



So if you’re always, if it was your, if you were in your most comfort zone, you would fit 15% of the population pretty well. Sure. The other 85% will go, oh, he’s way too bottom line, way too direct, way too whatever, you know? And over the last nine years, you’ve really just totally shifted into awareness of that and adapted it. Well, if you think about EQ, there’s four sections, self-awareness, self-management.



Okay, that’s what we’re talking about. And then social awareness, relationship management. There’s the adaptation part. And in those four categories, someone’s always low in one of them. Even if you have high numbers, one of them is low. One of our coaches that were in the middle of just onboarding, her EQ is phenomenal. High 80s, low 90s and things, but there’s still gonna be one that’s low. Well, what does that look like when it’s low? Well, her disc personality style is SI. So in that SI, she’s very people-oriented.



What is she not? She’s not very task oriented, which means she’s not gonna be a driver to tell people what to do, which means her relationship management is low because how do I manage people? Well, I don’t wanna ruffle any feathers and that pulls you back, the eye. I want people to like me. Relationship management pulls you back. We call it fear of rejection or approval addiction, whatever it is. Those things are all related. And so as a leader, you’re looking back at a situation. You were texting me, I think about this, like, well, how do I get better at EQ now?



Well, you look back at that instance, you say, self-awareness. What did I do? What could I have done differently? When that same instance shows up again, how will I replay it? How will I do it better? And then you can practice that. You can, with Heather, you can role play it. You can practice with yourself in your car, whatever you wanna do. I know you like to sit in your new car. So you can be prepared the next time that shows up and you’re always just getting better at EQ.



The awesome stat about this is of the CEOs they studied in emotional intelligence, they really pointed out that only 20% of the best CEOs have high IQ. They have high IQ and low EQ, only 20%. 70% of the best CEOs have high EQ and average IQ.



So what they’re, what we’re telling us is relationship management actually becomes the number one factor in influence in leadership. So how do you cultivate that? How do you do that? What was interesting is my relationship management was actually my highest score. Uh, the, my weakest score was, um, social awareness. So I, when I have, so I think what happens and it makes sense, like when people get to know me and I developed the relationship, they’re like, Oh, I, I love Alex. I get him. He’s a DI and



I can be very I too and it works well and I’m able to, that’s been kind of developed through personal awareness and so on, but I saw there’s still a lot of work to be done. And one of the principles that I’ve learned through personal development is lots of self-compassion. I am who I am, not as an excuse, but I am where I am right now. And I appreciate and love myself where I am. It doesn’t mean I cannot continue to improve. And so there’s no shame.



It’s just, here we are. What’s next to work on? What’s next to improve? Social awareness, I studied the chapters on that. And with social awareness, it’s really sensing, like that moment I gave an example. We were at dinner. It was a nice, actually it was funny. I usually wear a white shirt and everybody, our integrator, Shelly, she got everybody to wear a white shirt and surprise me. And this is speaking of social awareness. How funny is this? I sit down, I don’t notice. No clue.



And they’re like, do you see something different, Alex, in the room? Yeah. No. The white shirt? Oh, white shirt, got it, whatever. And then I proceed to go tell the coach my idea of being 2D at that time. That wasn’t necessary. But the idea is with social awareness, and again, we can do podcasts just on EQ, but come to leadership, we spend hours on this, with the whole point is stop for a second, pause. Notice the surroundings. Have intention when you come.



into a room. And so if you’re a dentist, that’s going to be before case presentation or meeting with a patient, you have you have something you’re going to do before meeting with an employee. If you’re just any entrepreneur, any business person, stopping pausing, noticing your surroundings, especially if you’re weaker in social awareness, you just got to prepare more to develop those skill sets. And what’s great about emotional intelligence, IQ, you really can’t improve much. EQ, you can with training.



And what’s nice about it is that is a greater predictor of being a great leader, being a great manager, being successful in life, in your business. We like to model the best, right? So we want to look at the best dentist, we want to look at the best business people. And you always see that the leader has a high degree of emotional intelligence or awareness. And people respect that. And that’s where that works.



And a lot of, there’s a lot of chaos we will see. On conversely, we see a lot of chaos in businesses when the leader has a very low EQ. You can do all the coaching you want. You can do everything, but if your EQ is too low and you can’t see it or you’re not willing to work on it, there’s not much we can do. And how we see it is a C, but I’ll just pick on the C personality style, very analytical, very left brain, loved the sciences in high school.



decide to major it in college, and then like, what am I gonna do with this science degree? I’m gonna be some sort of doctor, I’m gonna be a dentist or whatever. And I’ll just focus, I know it’s for all, but I’m focusing on dentists right now. What happens is they love the artist side of the business owner, not the entrepreneurial side, not the leadership side, there’s all three sides of that. And what happens is they think at a school, typically they’re gonna be able to just go and be the artist, they’re gonna go do dentistry.



And that’s going to be enough. And the hard part is that’s what the demand of the job is. 32 hours of seeing patients. Where do you lead in that? Where do you find time to be a leader in that? And what we’re cultivating is an understanding that your team needs more than just a boss. They actually, leaders are heroes. That’s the acronym we use heroes at the event. So how you show up on a consistent basis with your character, creates credibility as a leader.



You have to know that you are being viewed in everything you do and being judged by your team and being held accountable to that consistently. So every interaction you have with even with other people, they’re watching and paying. It’s like kids. They’re paying attention to it and they’re watching who you are. And so if you have a vision, you have a purpose, you have a mission and you have goals and this is where you’re going. How do you act that out? How do you behave that? And then how do you connect with your team consistently in a way that



Allows them to drink the water. Don’t just lead them to the water but drink the water. Well something that really stands out to me that is Quite interesting happiness Being a better leader we’re talking often and in the past for me too, I just gotta be a better leader I gotta be a better leader. I gotta keep working on myself I gotta because either I have to because of shame or I’m not good enough or I have to because I’ll make more money



But what I found is that with leadership, being better at EQ, being better at leadership, which means as you always talk about with speaking skills and just in leadership, you’re only as good as your ability to communicate, right? You’re only as effective as your ability to communicate. But communicating better, leading better can lead to more happiness. I really believe it. I feel it in myself.



Because my goal is, yes, I want to be a better leader to be able to support the company and the movement that we have here at All Star Dental Academy that’s greater than ourselves. But I also get a great degree of happiness working with the team and having a harmonious team brings me joy. And I learn a lot from everybody. So imagine being in a state where you are in joy, you enjoy yourself, you’re happy, you’re enjoying your team. I joke, I say this often, but I say, I wish for all of you to have a boring life.



You go to your job, your dentist is going to be your practice. You come in, you love what you do, your patients, your clients are happy, your team’s happy. We’re all making plenty of money. There’s no drama. You want drama, there’s other ways you can find drama. But the reward of great leadership is just not the financial. It’s going to be, and yes, a great team, but you’re going to have, I believe, much more happiness as a result of it.



because you’re going to be more balanced. And the side effect of self-awareness is finding ways to heal yourself and be better. And that’s a whole nother area, really, at our PGS, our Practice Growth Summit. One of the wild card entries into our intensives was Life Mastery. And that was a super, we got great reviews on that. Life Mastery taught by your wife, a therapeutic coach, on…



being better at life, why do you do what you do, how to have more happiness, how to have more sanity. That’s what we’re all looking for. So why not? That’s our vision at All Star, and that’s why, for me, I can change very quickly once I see it, and I saw it at leadership. Our job here at All Star together is, we’re not just doing it to make ourselves happy, which we kind of do, actually. We do want to make ourselves happy. But at the same time, we’re building technologies and experiences that are transformative, that…



people need and the ultimate goal is more happiness, more sanity and making a difference in people’s lives. That’s a great side effect of doing this work. Yeah. The freedom that comes with developing more leaders. What you’ve done is, and it took some time, it’s like a colander, right? You’re filtering through some. It takes time. And dentists, leaders, dentists are frustrated with, oh my gosh, I got to hire another person. I lost that person. That wasn’t your person.



you’re sifting through, you’re attracting the right person that is attracted to your vision and who you are as a leader. So be on purpose about that and create freedom through influencing others into leadership roles. The answer to your leadership problem is not, well, let me just hire an office manager. That is not a solution to team building or leadership concerns or the need for leadership. The dentist, it’s funny, the dentist is an absentee owner. Now, from business school,



we learned that absentee owners are somebody who just puts money in and doesn’t influence at all. But in this sense, the dentist is an absentee owner because their head’s down in patient treatment, and they don’t know what’s going on. The hub of the business is administrative, and so we think, hey, let’s put this office manager up there, and they’ll lead my business. Well, they will help you manage your vision. They will help direct team members towards your vision, in a sense, but…



Ultimately, the team’s going to look to the boss. Ultimately, the team’s going to look to the owner of the business. And so you have to have time set aside for really leadership opportunities, which would be team training, morning huddles, going on retreats, taking them to training courses, going on an adventure together. Time away from patience together as a team to be whole. And I think all too often, we’re just in the game too much. We don’t take time out to do what we need to do.



And I think you’re kind of answering the question I would turn back at you, Mr. Host of this podcast is what to become a better leader. What are elements that we need to do? Not in terms of content. That’s what the retreat does, but what are action steps I have to take? And I think you were hitting on it already. Like do a retreat. The vision is do a retreat every year. We do it here at All Star Dental Academy. And again, I was texting you just this morning.



in the new ride, I’m like, Eric, or you text me back. I asked you, was it this morning or whatever? I said, interesting, would this leadership program, this is a retreat we’re gonna do every year, and I see why now. I was like, why are we doing it every year? But I see why. Repetition is a mother of skill. We have to keep hearing it and doing it over and working on it. But would it apply to all beyond even dentists? And you said absolutely. Any business owner, entrepreneur,



That’s why often you say spouses should also get a ticket if they’re involved in the business decision, even if they’re not dentists. And being the CEO of All-Star, I was just eating lunch with my dad yesterday, dentists, and he’s telling me about what he’s doing. He’s 80 and he loves doing dentistry still, and he’s telling me about, look at this case, I did this here in the temps, and I’m just looking over here, we’re at lunch, and I’m just looking away, not trying to, but he’s like, son, hello, I’m talking to you, do you not see the work I’m doing?



I’m like, where are you? And I’m like, I said, dad, in my company, I often tell our dentists, I don’t do DDS. What do you mean? I don’t do dull dental stuff. And he’s like, aren’t they your clients? Yeah, but I have like Eric and others that do the specialty in dentistry. I’m in the business realm. And so it just doesn’t interest me. And that’s what’s amazing. The leader of All-Star doesn’t really need to know a lot about dentistry.



because it’s beyond that. It’s because I wanted to demonstrate to all of you, any business can benefit from what we teach, but you have to have the specialists like Eric Vickery, our president of coaching, the coaching core, to be able to then do the tactics to deal with the dentistry. But we’re still people, we’re still leaders. And so that’s where this whole point was. I said, Eric, not only can anybody benefit from this, I can benefit, I will be teaching some of the course with you.



But I want to participate. I want to get better. And every year I want to be there to be supporting this endeavor and that I have to be better at a leader because we have to demonstrate as well to our followers that we’re going to be doing the same work every year and that’s the vision of this retreat. Yeah. No, I think it’s well said that we’re in the tooth industry, but we’re actually in the relationship business and relationships think about this way.



If leadership is influence, the only people you can influence are the people you’re in a relationship with. If you’re not in a relationship with people, you have no influence with them at all. That’s brilliant. So how do you develop a relationship with people is really what we’re talking about. And then it boils into not communication, but effective communication like we were saying earlier. So we go through the six pillars of a business. Think of it like an MBA. That’s the program we’re going through and we’re analyzing all of that. And part of that is vision and team of those two six.



In the team part, it’s leadership. In vision part, it’s leadership. This is just sectional. And then we use the HEROES acronym for that. So those are the steps we take you through to become a level four leader. So someone who is into people development, growing your team, developing them. That’s what people are looking for. They’re not just looking for someone with a title who’s a boss, who’s yelling instructions to them. They want someone who’s in the mix with them, who leads like they say they want.



their team to operate things. They have integrity with that. They’re in sync. But then they also step back and cheer their team on. And they don’t get into a burnout model. They don’t get into a boss model. They get into a hero model. And that’s the whole point of this. That’s the whole point of this. Yeah. Heroes. Leaders are heroes. So how do we, so I’m listening to this podcast, Eric, and I’m a dentist or business owner or entrepreneur, or again, have no affiliation into medicine or



to this event and benefit. Yeah. This, again, we’re taking information study that I’ve done and our other presenters have done in leadership and bringing it to dentistry. Right. It just happens our focus is dental, but this is for anybody who wants to be a leader. So we’ll have people in the room who are financial advisors. We’ll have people in the room who are, they own marketing companies. We’ll have people in the room who are tax



advisors, they own companies, they lead teams. This is why we want, if you’re listening to this and you own your business and your spouse is in the business with you, we want them to enroll in this program as well because we actually start with your personal life vision. That’s where we start. What’s your purpose statement? That should be the thing that drives your business vision,



Not the other way around. So if we do this well, we will get, help you get really clear with your partner in life on where you’re going. You’ll have time to do that and then you create your business vision, you go from there. And then that creates your goals and that creates the type of team you want. And then you’re developing your team and you’re going down the six pillars of business. This is creating space to do that every single year. Your mission is changing about every two to three years.



You’re getting redirected on things. And what drives me bonkers as a coach is, I talk to team members, hey, what’s the doctor’s vision? Ooh, yeah, something to do with comprehensive care. You know, they’ve heard it, it’s been so, and sometimes I ask doctors, what’s your vision? Oh, that’s on a piece of paper somewhere. That’s not what, this is about creating a living, breathing organism in your culture that drives it. And that’s inspirational.



that’s what gets people fired up. And I think often most of what we do is working in the business per Michael Gerber, Emyth Revisited, and this is an opportunity to work on your business. Things that are important that may not be urgent but will be later. So if you learn more, I’m assuming we would just go to the website, alls and you’ll be able to find it. By the time you listen to this podcast, all that’s there. We have so many great things that we’re building that are coming out to there, and we’re trying to make sure that we have it ready for you.



but alls you can click on events and you can find out more information about a leadership retreat. This is a small, you can also email heather at alls if you have any questions. This is a small program. This is very small. Our programs sell out pretty quickly because we don’t want them too big. We want them to be quality versus, I mean, we get a lot of reviews. Our PGS, many of our attendees says,



I’d rather come here than those big seminars because I just feel like it’s a number, it’s just a zoo. Here I can talk to the speakers, I can talk to the personnel. This is a retreat, it’s gonna be max 20 or 25. And we’re gonna have a nice time, we move it all around the country into tropical locations which are nice to retreat and stop for a moment and think leadership, think vision. So alst or heather at alst if you’re interested, if you wanna learn more.



This way you can get details, payment plans, options, early bird, whatever that might be, depending on when you’re listening to it. And it’ll be in January every year. Every year in January. Start your year off with your vision planning, going back through things and working on yourself as a leader in a reflective state, but also in a projective state. How am I going to be? How am I going to improve as a leader? We’re always improving. Well, you’re the host, so you have to sign off. Oh.



So thank you for listening. And if you like what you’re listening, I’m sure there are other people who would like to hear this too that you know. So if you’re a team member, slide this into your doctor’s text message, share this with them so they acknowledge that, hey, my team wants me to be the best leader I can be. So follow us, share this on all the platforms, and we really appreciate you focusing on growing yourself, having a growth mindset.



So from Alex and Eric at All Star Dental Academy, thank you so much for spending your day with us. And until next time, go out there and be an All Star.



We hope you enjoyed this episode of Dental All-Stars. Visit us online at allstardentalacademy.com


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80/20 Rule: The Pareto Principle
80/20 Rule: The Pareto Principle

Alex Nottingham JD MBA discusses the power of the Pareto Principle in dentistry! Learn how focusing on the vital 20% can yield 80% of your results, boosting productivity, profits, and joy. Resources: Dental Practice Growth Webinar  Dental Coaching All-Star Online...

Beat A DSO Titan with $5k
Beat A DSO Titan with $5k

Gary Bird and Alex Nottingham JD MBA discuss marketing strategies and other great tips for private dental practices - focusing on targeted marketing, patient availability, effective scheduling, building patient rapport, and more. Resources: Gary Bird’s Website/Podcast...

One on One Meetings
One on One Meetings

Motivational Moments with Eric Vickery: Emphasizes the importance of one-on-one meetings in fostering strong relationships, leadership, team accountability, and maintaining company culture. Resources: All-Star Live Dental Training Events Dental Coaching Dental...

Intrinsic VS Extrinsic Motivation
Intrinsic VS Extrinsic Motivation

Alex Nottingham JD MBA discusses how to create and sustain motivation by understanding its workings. He explains the two types of motivation: intrinsic and extrinsic. Resources: Dental Practice Growth Webinar  Dental Coaching All-Star Online Training About Alex...

The Top 5 Tax Savings Tips
The Top 5 Tax Savings Tips

Chris Cuadros CPA and Alex Nottingham JD MBA discuss tax savings for dentists and entrepreneurs, covering retirement plans, payroll and more! Resources: Crossroads Tax Advisors Dental Practice Growth Webinar  Dental Coaching All-Star Online Training Chris Cuadros CPA...

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"The five-star reviews are rolling in and the phones are ringing off the hook!" - Dr. Jennifer Wayer

1. Get QUALITY patients without selling

2. Banish broken appointments

3. Reduce turnover by 25%

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