Dental Marketing

Helping potential new patients learn about your practice is the fundamental goal of marketing. Dental marketing typically nets you zero new patients. But there are strategies to follow that will help you get the most out of your marketing budget AND bring in the right kind of patients for your practice.

Radical Branding with Michael DiFrisco

Radical Branding with Michael DiFrisco

For any dental practice to get noticed—and patronized—in today’s oversaturated marketplace, it’s just not enough to blend in. Me-too-isms won’t cut it. Fitting in is a sure way to obscurity. You’re either extraordinary or invisible. In a word: RADICAL. This podcast will explore the steps that will lead your dental practice from brand obscurity to brand notoriety.

Why Your Dental Marketing Doesn’t Matter

Why Your Dental Marketing Doesn’t Matter

Often, when I consult with clients who are struggling with getting enough new patients, they typically point the finger of blame at their marketing. You know, their brochures, SEO, direct mail programs, signage, website, or other tactical elements. Look, before you...

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