Dental Marketing
Helping potential new patients learn about your practice is the fundamental goal of marketing. Dental marketing typically nets you zero new patients. But there are strategies to follow that will help you get the most out of your marketing budget AND bring in the right kind of patients for your practice.
Information Revolution and Dental Practice Marketing
The rise of the information revolution via the internet has given consumers (in our case dental patients) instant access to more information and resources than ever before to assist in their healthcare...
Dental Office Phone scripts are killing your customer service
Phone scripts are killing your customer service The customer interaction has never been more important than in today’s independent dental practice. Where corporate practices are able to cut prices and invest heavily in marketing, the...
Academy of General Dentistry interviews All-Star Dental Academy
https://soundcloud.com/academyofgeneraldentistry/positioning-your-practice-for-excellence Dr. Wes Blakeslee interviews Alex Nottingham, CEO and founder of AGD Exclusive Benefits provider All-Star Dental Academy. Nottingham, who gained expertise in the industry by...
Why Your Dental Marketing Doesn’t Matter
Often, when I consult with clients who are struggling with getting enough new patients, they typically point the finger of blame at their marketing. You know, their brochures, SEO, direct mail programs, signage, website, or other tactical elements. Look, before you...
Dental Internet Marketing Basics
Without letting potential patients know that you exist, even the best clinicians will find themselves engaged in thumb-twiddling. We took a quick look at some of the dental internet marketing basics. Watch All-Star Dental...
Using The Science of Influence In Your Dental Practice – Dr. Christopher Phelps
https://www.youtube.com/watch?v=oMMsUZSfXtwWouldn't you like to get more of your patients to say YES to your treatment recommendations? To have them pay their bill before they walk out of the office? To show up for their appointments or at least call you if they can't...
Learn about what’s killing your new patient numbers & how to stop it for good – Dr. Chris Phelps
Corporate Dental groups are vastly changing the landscape in dentistry today. To survive the tide that's coming you have to know how to grow your business. The best way to do this is by getting more new patients in the door this year than...
Sell Your Sizzle: The 5 Things Your Patients Should Know About Your Dental Office
There is immense competition out there when it comes to choosing a dentist; especially a cosmetic dentist. If you know how to effectively marketing your dental office, there should be no shortage of new patients calling to ask questions and decide who they are going...
Stop Selling Yourself And Your Dental Practice
You may be wondering, “Isn’t the whole point of marketing is to sell yourself and your practice?” Well, yes. “Then, why are you listing this as a blunder?” Simple. Nobody cares about you and your practice. Who are people really interested in? That’s right… THEMSELVES....
How to Lose Money In Dental PPC Marketing
Pay Per Click (PPC) is either loved or hated in the Internet Marketing arena. Most dentists that do not know what they are doing will come to hate PPC. For those who do not know what PPC is, it is a method of paying search engines money to have them send you traffic...