In this podcast, you will learn the following: Eliminate confusion about what marketing method will work best for you ~ Specific marketing steps to attract high-quality comprehensive care patients ~ Learn how to enhance your online reputation ~ Discover the best use of your marketing dollars…
The rise of the information revolution via the internet has given consumers (in our case dental patients) instant access to more information and resources than ever before to assist in their healthcare...
Phone scripts are killing your customer service The customer interaction has never been more important than in today’s independent dental practice. Where corporate practices are able to cut prices and invest heavily in marketing, the...
https://soundcloud.com/academyofgeneraldentistry/positioning-your-practice-for-excellence Dr. Wes Blakeslee interviews Alex Nottingham, CEO and founder of AGD Exclusive Benefits provider All-Star Dental Academy. Nottingham, who gained expertise in the industry by...
Often, when I consult with clients who are struggling with getting enough new patients, they typically point the finger of blame at their marketing. You know, their brochures, SEO, direct mail programs, signage, website, or other tactical elements. Look, before you...
Without letting potential patients know that you exist, even the best clinicians will find themselves engaged in thumb-twiddling. We took a quick look at some of the dental internet marketing basics. Watch All-Star Dental...
https://www.youtube.com/watch?v=oMMsUZSfXtwWouldn't you like to get more of your patients to say YES to your treatment recommendations? To have them pay their bill before they walk out of the office? To show up for their appointments or at least call you if they can't...
Corporate Dental groups are vastly changing the landscape in dentistry today. To survive the tide that's coming you have to know how to grow your business. The best way to do this is by getting more new patients in the door this year than...
There is immense competition out there when it comes to choosing a dentist; especially a cosmetic dentist. If you know how to effectively marketing your dental office, there should be no shortage of new patients calling to ask questions and decide who they are going...
You may be wondering, “Isn’t the whole point of marketing is to sell yourself and your practice?” Well, yes. “Then, why are you listing this as a blunder?” Simple. Nobody cares about you and your practice. Who are people really interested in? That’s right… THEMSELVES....
Pay Per Click (PPC) is either loved or hated in the Internet Marketing arena. Most dentists that do not know what they are doing will come to hate PPC. For those who do not know what PPC is, it is a method of paying search engines money to have them send you traffic...
We have found that the most powerful form of education-based marketing is to develop a free book or guide about an area of dentistry and distribute the materials to as many people as possible. Building a free book is an art and a science. You have to make the book...
"The five-star reviews are rolling in and the phones are ringing off the hook!" - Dr. Jennifer Wayer
1. Get QUALITY patients without selling
2. Banish broken appointments
3. Reduce turnover by 25%
